If you own a business, you’ve probably needed signage for either marketing your business or displaying important information, because nearly every business needs signage and yours is no exception. In this helpful article, we’ll explain the 5 signage needs most businesses require, and how to obtain yours easily, affordably, and in great quality.
Shepard Signs- Huntsville’s #1 Choice for Sign Printing Services
Shepard Signs offers professionally designed products, creative sign solutions, and personal, hands-on customer service. As a full-service sign company, we’ll begin with a consultation, and then walk you through the design, printing, installation, and completion phases of your project. Were the one-stop-shop for all your businesses’ signage needs!
1) Graphic Design & Print Planning
The look your business presents to potential customers is vital. We’ve all seen and received advertising in the mail or our email that isn’t very appealing or eye-catching. Everything you present to customers, including your printed material and online communications is a representation of your business. Having a professional designer create branded materials that contain a professionally designed logo or other similar company materials is the first step in presenting and maintaining a professional look to your customers
2) Exterior Signs
When someone is driving down the road or approaching your business, what do they see? The first thing they see is your exterior signage. Whether it’s a new construction sign, an entrance sign, or a directional sign, effective exterior signage is helpful for potential customers! Your outside signage should be attractive, eye-catching, and inviting to get your consumer to actually be drawn to doing business with you. It should also match your brand for consistency’s sake, which creates a feeling of familiarity and trust within your potential customers. Shepard Signs specializes in outdoor sign design and installation in Huntsville and Madison, AL.
3) Interior Signs
Your business’s interior signage can provide a wealth of information for your customers. Signs as simple as providing interior directions of where things are located will assist customers and help keep business flowing organically through your store, office, shop, etc. Signs that advertise a special sales price, or a description of your merchandise with features and benefits, provide answers to questions about your products that a customer might not have thought to ask. Studies have shown that merchandise sold among informative signage sells 70% more inventory than products with no signage. Have interior signage needs? Shepard Signs has you covered.
4) Vehicle/ Truck Wraps
A vehicle wrap for your car, truck, SUV, delivery van, or delivery truck is the single most efficient form of advertising available. Think about the driving situation in Huntsville, Madison, and the surrounding areas. Literally thousands and thousands of vehicles are on our roadways each day. Also, think about how many times you’ve been stuck in traffic. If your vehicle is advertising for you, you’re delivering a message to potential customers every time you leave your home or business, and you only pay for the investment once. We can professionally design and install all vehicle wraps for your company fleet!
5) Trade Show Presentations
Trade shows or conventions are other instances that call for professionally designed signage. How many trade shows, conventions, or other types of professional gatherings have you been to where it was absolutely apparent who invested in a professional presentation and who didn’t? You might even feel a bit embarrassed for the poorly designed presentation of some businesses. Don’t be that business! Contact us if you need a presentation designed and produced for an upcoming trade show or convention.
Want to know more?
We’re here to help with all your signage needs. Designing and installing professional signage is what we do. No job is too large or too small. We can design one sign for your business or 100 signs for a real estate developer. We can design and install a beautiful, custom vehicle wrap for one vehicle or for a fleet of vehicles. Remember, Shepard Signs is Huntsville’s & Madison’s #1 choice for sign design, creation, and installation. We are locally family owned and operated and can’t wait to work with you!
